Perceptions of Landlords
In this episode of Be A Better Landlord, Krista and Jonathan tackle the tough topic of the public perception of landlords. We explore why landlords are often seen in a negative light, discuss the common myths and stereotypes that surround them, and offer actionable tips on how to build trust and positive relationships with your tenants.
Creators and Guests
Host
Jonathan Forisha
Jonathan is the Director of Education and Community at TurboTenant, where he leads a team dedicated to helping landlords provide a more welcoming rental experience while they grow their portfolio of rental properties. Before joining the TurboTeam, Jonathan co-led marketing efforts at The CE Shop, and his team was responsible for creating over 1000 pieces of content for real estate agents across the country. He’s been the recipient of awards by the Content Marketing Institute, and has also previously worked as a freelance photographer, videographer, and once worked on a reality show where a woman slapped her boyfriend with a fish.
Host
Krista Reuther
Krista Reuther is the Senior Content Marketing Writer at TurboTenant where she writes data-driven, actionable material to help landlords and renters alike. With decades of writing and editing experience, she’s produced top-quality content across various industries, including real estate, SaaS, and survey design/implementation. Before TurboTenant, Krista worked at The CE Shop, editing scores of educational blogs, webinars, newsletters, and ebooks full of real estate agent education. Making difficult topics accessible and underscoring the importance of interpersonal relationships is a top priority for Krista. When she’s not helping landlords and tenants, she’s an avid poet, an aspiring chef, and an amateur comic.
